How FamCEO texting & consent works
Last updated: July 9, 2026
FamCEO is a household coordination service: an adult account holder (a parent or legal guardian) and their own registered family members exchange text messages with the family's FamCEO number. This page documents exactly how consent to receive those texts is collected, what messages we send, and how anyone can opt out. It supplements our Privacy Policy and Terms of Service.
Who receives messages — and who consents
- Only registered family members receive texts. The account-holding parent registers each member's mobile number in the dashboard. Numbers never come from third parties, purchased lists, or anywhere else.
- The parent consents on their family's behalf. During signup, the account holder must affirmatively check a consent box (shown below) confirming they are the parent or legal guardian of the members they add and that they consent to those members receiving automated texts.
- Messages are conversational and expected. Members only ever hear from FamBot (our texting assistant) in response to something: their own text, a chore they own, a dinner plan, or an event the parent confirmed.
The consent step, as shown at signup
This is the exact consent step every account holder sees in Step 2 of onboarding ("Add your kids"). The consent checkbox is unchecked by default — the account holder must actively check it before any family member's number can be registered:
The checkbox renders exactly as shown: empty until the account holder clicks it. It is never pre-selected, and consent is recorded with a timestamp at the moment it is given.
Every member is told, on their very first text
The first message FamBot sends any newly added member identifies the service and how to opt out:
FamCEO: You've been added to your family's FamCEO line. You'll get reminders, confirmations, and updates here. Reply STOP to opt out, HELP for help. Msg & data rates may apply.
What we send
- Acknowledgments of a member's own inbound texts ("Got it — added to Mom's list")
- Chore reminders the parent scheduled, and streak confirmations
- Shopping and dinner confirmations ("Your cleats are ordered ✓", "Dinner tonight: tacos, ~6:30")
- Event reminders the parent explicitly confirmed
No marketing, no promotions, no third-party content — ever. Message frequency varies with the household's own activity.
Opting out always works
Questions
Email hello@fam-ceo.com — FamCEO, Sarah Etzl, sole proprietor, doing business as FamCEO · 1163 Hibbard Rd, Horseheads, NY 14845, USA.